Networld Media Group - Mobile Banking: Future Trends and the State of the Industry

Mobile Banking: Future Trends and the State of the Industry

Reg. Price:	~~US$347.00~~
Sale Price:	US$247.00
Save:	US$100.00

The growth of mobile banking is one of the most significant changes occurring in the financial industry. Learn what banking executives, experts and customers think about the current state of mobile banking and where it will go in the future.

Price: US$347

32 pages / 38 charts

Details:

As smartphones become more ubiquitous, people are increasingly accustomed to having instant access to data, making mobile banking a growing sector of the financial industry. But what do people really want from mobile banking? How can banks use it to increase ROI? ATMmarketplace.com surveyed more than 800 consumers and financial professionals to determine the future of mobile banking.

In this report, you will learn:

What kind of investment financial institutions are making in mobile banking, and how much they plan to invest in the future
How important mobile banking is to customers choosing a financial institution
What services consumers would be interested in receiving from a mobile banking application, such as marketing messages or deactivating a debit card with suspicious activity
How to market mobile banking to consumers

Look Inside:

See a Larger Cover Image

See Table of Contents & Commentators

See Sample Charts

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